About the Role
We’re seeking a dynamic and driven Marketing Manager to lead B2B product launches across our LED, LCD, HTV, and VXT categories. This role is pivotal in managing the full lifecycle of product launches—from planning through go-to-market execution—while supporting our enterprise business division.
You’ll collaborate closely with product marketing, sales, and internal marketing teams to deliver impactful launches and experiential activations. This is a high-visibility role requiring strong leadership, exceptional project management, and a passion for storytelling through data and visuals.
Key Responsibilities
- Lead and manage B2B product launches across multiple display categories.
- Develop and execute integrated marketing plans including digital, CRM, social, events, enablement, and PR.
- Partner cross-functionally with product marketing, sales, and creative teams to align on launch strategy and execution.
- Oversee creative asset development, localization, and content creation.
- Manage distribution and inventory of marketing assets across the display division.
- Support experiential and event activations tied to product launches.
Top Skills & Attributes
- High energy & urgency: Thrives in fast-paced environments, highly responsive, optimistic problem solver.
- Presentation excellence: Able to communicate ideas and influence stakeholders using data and visual storytelling.
- Project management: Skilled at planning, organizing, and executing multiple simultaneous initiatives.
- Cross-functional collaboration: Comfortable navigating complex organizations and building strong relationships.
Preferred Qualifications
- Proven experience in B2B marketing, especially in product launch environments.
- Strong leadership and organizational skills.
- Experience managing creative development and marketing asset workflows.
- Familiarity with digital marketing channels and CRM tools.