We’re Hiring: Senior Analytics Manager
Location: Hybrid – 4 days in office (Englewood Cliffs, NJ), 1 day remote
Schedule: Full-time
Are you passionate about turning data into actionable insights? Do you thrive in fast-paced environments and love working across paid media, performance marketing, and executive reporting? We’re looking for a Senior Analytics Manager to lead our paid media analytics and reporting strategy.
Top Skills
- Deep expertise in MMM (Marketing Mix Modeling) & MTA (Multi-Touch Attribution)
- Proven ability to develop insights-led executive/leadership reports
- Strong understanding of Paid Media across full funnel, retail, and performance marketing
Key Responsibilities
- Define and manage paid media analytics, insights, and reporting to support marketing strategies
- Lead development of executive-friendly reports across digital media and performance marketing
- Deliver actionable insights across awareness, consideration, and conversion stages
- Automate and streamline reporting processes and visualizations
- Drive sophisticated analyses (SOV, Market Share, Paid Media Conversion, MMM/MTA)
- Build and maintain measurement frameworks for ROI and traffic/revenue metrics
- Collaborate with Paid Media teams and AORs to align on goals and investment impact
- Partner with Analytics and Big Data teams on tagging strategies and KPI tracking
- Lead MMM/MTA reporting and optimization efforts across SEA business
Qualifications
- 8+ years in media analytics (paid search, social, display, affiliate, ecommerce/CPG)
- Hands-on experience with MMM/MTA implementation and optimization
- Bachelor’s degree or higher in Marketing or related field
- Strong problem-solving mindset and data storytelling skills
- Collaborative, proactive, and results-driven attitude
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